Designing Across High-Profile Brand Licensing Partnerships

Acted as the designer for HS2 and Poppy Appeal across multiple co-branded partnerships – including HS2 x Hornby model trains, and Poppy Appeal collaborations with smeg, the AA, and TfL – adapting each brand for a different partner product while staying true to its identity.


Poppy Appeal x smeg, AA and TfL

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HS2 x Hornby