Implementing Finastra’s Rebrand Across Every Touchpoint in Three Months
Following the merger that created Finastra, rolled out the new brand across the full breadth of the business’s collateral – from infographics, presentations and social content to events, stationery and even a branded chocolate bar – ranging from single-page assets to 100-page decks, all delivered within three months alongside ongoing updates and amends.
Three years on from implementation, I also reviewed and updated the brand guidelines.
The below are some example pages from a 190-page fully-interactive PDF.
